A website is central to displaying your work. I separate my work into 3 different websites. A client wanting to see your commercial work does not want to see maternity photos. My first website at www.leejonesphoto.com I have weddings, portraits and events and related retail style photography.
My second website www.leejphoto.com has my commercial work. Which is mostly glamour style photography. My third website www.leejphotography.com has landscapes. I’m keeping in my mind potential clients visit which website. It also gives the illusion that you are specialized and that specialized means an expert. Really it all boils down to portraits and events regardless of the context. So you are really a portrait and event photographer.
Quincenara, weddings, and corporate parties are all events and work the same for a photographer. You bring the same setup and the structure of the event is usually similar. There is a cocktail hour, ceremony and reception.
Make sure to add watermarks to all photos being displayed online. I have a .png file of my logo that I place in the lower right corner of ever photo posted online. I have also on my website an anti right click save feature so photos cannot be saved from my website to someone’s desktop.